Bright sunshine, beautiful products, mulled wine and waffles. The German Christmas Market in Kigali combined German Christmas tradition with the opportunity of exploring a wide range of #MadeinRwanda products.
Dr Peter Woeste, Ambassador of the Federal Republic of Germany to Rwanda and Michel Sebera, Permanent Secretary at the Ministry of Industry and Trade, jointly opened the German Christmas Market on Saturday – the beginning of a successful event, underlining the strong and reliable partnership between Rwandan partners and the German Development Cooperation.
More than 60 small and medium sized enterprises, cooperatives, individual producers and TVET schools, supported by German Cooperation or German investors themselves, had the opportunity to sell their products at the German Christmas Market. Being part of German Cooperation, the programme of Eco-Emploi invited some of their partners to participate in the German Christmas Market as well and every one of them was excited to be part of this year’s edition. Eco-Emploi’s partners know about the great opportunity to display their product’s to such a diverse and interested buying public. More than a thousand visitors strolled the stalls while enjoying a typical German Christmas Market atmosphere over the two days.
“People come to our stalls with a genuine interest in the products. They came to the German Christmas Market to shop and sales increased significantly compared to last year!”, one of the vendors stated excitedly.
It has been only the second edition of the German Christmas Market, but it was easy to tell how exciting it is to participate in the event. The German Embassy, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, the SOS Children’s Village, Goethe Institute, Rheinland-Pfalz (Jumelage), KfW and Savings Banks Finance Group jointly organized the event and hope to establish a Kigali Christmas tradition by hosting this Market annually to support German Cooperation’s partners and let visitors enjoy the spirit of Christmas.
The event was jointly organized by the German Embassy, Deutsche Gesellschaft für Internationale Zusammenarbeit (GIZ) GmbH, the SOS Children’s Village, Goethe Institute, Rheinland-Pfalz (Jumelage), KfW, and Savings Banks Finance Group.